January 2015 | Business LockerRoom

Monthly Archives: January 2015


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Jan 20

How to Relaunch an Amazing Brand in 12 Months

By Josh Miles | Guest Posts

Let’s be honest. If your clients and prospects were 100% transparent with you, how might they describe your brand? Cutting edge? Dynamic?
Out of date? Average? Forgettable? What if your clients and prospects were to say your brand was truly AMAZING? What kind of impact would that have on your company? I know, rebranding sounds really difficult. Heck, it may even feel completely out of reach.

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Jan 05

Goal-Setting: A Number Is Not a Strategy

By Kelly Riggs | Sales + Leadership

Goal-setting gets a whole lot of attention this time of year. Personally and professionally: Companies create new revenue objectives; individuals resolve to lose weight. If nothing else, the New Year is a time to initiate change, raise the bar, create new challenges, make things happen. You get the idea. Companies decide they need to increase sales. Develop new marketing plans. Introduce new product lines. Open new locations. Individuals want to lose weight. Get in shape. Start a new hobby. Work on the house.

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