with Jon Ferrara
Jon Ferrara joins me in the Business LockerRoom this week to discuss all things CRM – its beginnings, the state of the industry, and the idea driving his current company, Nimble. Managing customer relationships is a critical part of the sales/marketing/customer service process – join us as we discuss how it can be used as a powerful business driver.
Jon Ferrara has been recognized for pioneering innovation in customer relationship management. He is a serial entrepreneur and a pioneer in the customer relationship management (CRM) industry. He co-founded GoldMine, one of the first contact management apps, and his newest company, Nimble, is a social CRM service for small businesses. Read this interview with Jon in Forbes (November 2012), and this one on Small Business Trends (January 2013).
This week, Miles (fillthefunnel.com) will discuss another killer productivity tool. Don’t miss it!
About Jon Ferrara:
Jon Ferrara has over 20 years of experience in Customer Relationship Management (CRM) and Sales Force Automation (SFA). An entrepreneur at heart, Jon founded GoldMine CRM in 1989 with a college friend and turned it into a very successful venture that he eventually sold to FrontRange.
In 2009, he founded Nimble, the “social” CRM company. He has been recognized for pioneering innovation with honors such as the 1997 Ernst & Young Entrepreneur of the Year. His company, GoldMine Software, ranked #154 on the 1997Inc. 500, a national “Fast 500” company, swept the computer industry awards.
Nimble Blog: www.nimble.com/blog
Kelly Riggs is a business performance coach and founder of the Business LockerRoom. A former national Salesperson of the Year and serial entrepreneur, Kelly is a recognized thought leader in the areas of sales, management leadership, and strategic planning. He serves clients ranging from small, privately held companies to Fortune 500 firms. Kelly has written two books: “1-on-1 Management™: What Every Great Manager Knows That You Don’t” and “Quit Whining and Start SELLING! A Step-by-Step Guide to a Hall of Fame Career in Sales.”